Aussie Hair Products; Avon; Burberry; Clarisonic; Colgate; COVERGIRL; CVS Pharmacy; Dove; Givenchy; Hair Cuttlery; Head & Shoulders; Hudson’s Bay; Johnson & Johnson; JORD; Klorane; LovelyLoot; Lush; NARS Cosmetics; Nexxus; Nioxin; Pavepara; PRIMP Network; Proctor & Gamble; Rimmel; Sephora; … Experts warn against it. In terms of influencer marketing, Instagram in particular has been home to many successful campaigns for the brand, utilizing popular influencers like Victoria Magrath to showcase the benefits of their products. The newest of the group, cruelty-free brand Milk Makeup started making a name for itself after it’s 2016 inception. How to explain the Capitol riot to children of all ages: ‘Powerful teaching moment’, Act fast! A campaign of note saw select influencers creating their own unique lipstick shades. Below find ten of our favorite brands who banked on influencer marketing. These easy-to-use silicone mask brackets are wildly popular. The Association of Flight Attendants is calling for a ban on Trump rioters, saying the "mob mentality" is dangerous to passengers and crew. Need an excuse to get organized? The creamy mask is chock full of vitamins, ceramides and antioxidants to revive skin, plus it gently exfoliating extracts. Phan started Em Cosmetics with L’Oréal in 2013 and eventually bought the line from the brand and relaunched it in 2017. Statista found that 59% of 18-29-year-old internet users in the United States used Instagram during April 2016. Loved for their minimalist products and aesthetically pleasing packaging, the brand saw a major boost in popularity after taking advantage of the micro influencer trend. While influencer marketing is used in practically all industries now, beauty brands love collaborating with influencers. Choose from 10 colors, and get nine pieces for just $29. Perhaps the least known of the list, Melt Cosmetics is nonetheless influencer savvy. True to its name, it leaves skin glowing and smells like a beach in a bottle. We work with over 100,000 influencers who help brands … When the bubble will burst is anyone's guess, but for now influencers, brands and beauty fans alike can bask in the moment. We have got you covered! We Connect You with Brands that are looking for more Exposure on your Social Media! Learn how. As Negin Mirsalehi’s six million Instagram followers know, she always has picture-perfect hair. Skin is hydrated, soothed and balanced with a combination of coconut milk, coconut water and coconut oil. From classic brands redefining themselves for a fresh generation of buyers, to newer companies looking to make their mark, influencers are all over the social pages of notable beauty names. Beauty brands use social media and influencers to connect with consumers. Created by beauty influencer, Tati Westbrook, Halo Beauty is a brand that focuses on cosmetic nutritional supplements that support healthy looking hair, skin and nails from within. Sign Up. Antioxidants, vitamins C and E, and retinol round out the ingredient list. Each platform has created a plethora of beauty influencers, and the influencer economy is worth an estimated $10 billion. Known for their full coverage foundations and long-lasting lipsticks, MAC turns to influencer marketing to keep their brand fresh. Then there was Instagram. Model and Blogger Rocky Barnes shares her new collection and her quarantine favorites. No matter how you use it, the hair oil deeply conditions, leaving shinier, stronger strands. 8 brands already using the power of nano-influencers. Here’s how they approached it. Makeup isn’t just for women and Patrick Starrr reached celebrity status by showing just that. With Huda Beauty being the juggernaut brand it is, it’s hard to remember that it started out as an influencer brand, too. Initially, influencers served as the faces of beauty brands and collaborated on collections with major companies, putting their star power behind everything from eyeshadow palettes to skin care to hair products. They officially became a team with the launch of their skin-care line Summer Fridays. The same can be said when she started Huda Beauty in 2013 with false eyelashes when she couldn’t find the perfect pair. For this list, we’ve selected some of the top beauty brands created by celebrities, makeup artists, and influencers. Must Read: Beauty Brands Are Being Called Upon to Change, Black Creatives Speak Up About Racism in Fashion Plus, why fashion can't wait for consumers to demand sustainability. Looking for the list of 100 top beauty influencers in the U.S. to follow in 2020? One of its biggest digital initiatives has been the ‘Beauty Squad’ campaign, which involves a number of influencers creating YouTube videos and articles on the latest beauty trends. Her latest Huda Beauty product is Glow Coco Hydrating Mist, a three-in-one prime, set and refresh spray. One of the biggest beauty influencers on the planet, the self-taught makeup artist is known for his bold and bright looks. A psychologist shares tips for talking to children of all ages. Connecting brands with all types of influencers across multiple social media platforms. Miya Ponsetto, the woman dubbed "SoHo Karen," has been arrested — a week after saying, in her defense, "I'm Puerto Rican.” Yahoo Life spoke to experts in Afro-Latinx culture to break down why that's a damaging sentiment. Loved for their pigmented products, the brand saw a gigantic boom in sales after partnering with popular Youtubers on limited edition highlighters. This fast-growing company has since it’s founding in 1999 found new life in influencer marketing. Founded in 2012, Melt taps into the oft underutilized world of YouTube for their marketing. Today, we see some of the most iconic luxury brands in the world leveraging the power of influencers to connect with their prospects. Social media influencers are content creators, and partnering with the right ones can gain great exposure for your brand. For the latest news, follow us on Twitter, Facebook, and Instagram. Now TikTok is all the rage these days (even if its future is uncertain.) As she embraced beauty on her platform, too, she soon had a 13-step beauty routine. I’m Fabulous Cosmetics is a small batch, vegan + cruelty-free cosmetics company in search of individuals who are just as passionate about the same. Through user generated content the cult favorite has found sustainable success that requires hardly any gimmicks. The major multitasker does it all, including hydrating, smoothing, minimizing pores, brightening dark spots and fading fine lines and wrinkles. Its hero ingredient is an exclusive, patent pending resurfacing compound molecule that keeps damage at bay. Some teachers opted to discuss the Capitol riot with students. Leela and Lavender – This multi-brand store is always looking for ambassadors to expand the reach of the company. Each shade in the Visionary Eyeshadow Palette is packed with pigment—one swipe is all that’s needed for major color. She started her YouTube channel in 2007 and revolutionized the way we approach beauty. In recent years, the brand has become ubiquitous for its sleek ads and social media-heavy marketing. One of the original players in the influencer marketing boom, the beauty industry has content creation down to a science. There’s no doubt that social is the key when it comes to unlocking success as a beauty brand. The cosmetics brand, TooFaced, has been known to work with beauty digital influencers throughout its history to increase its following. Beauty Clout connects you with influencers fast! There is a slight female bias, with 38% of female internet users of all ages being Instagram users, compared to 26% of male internet users. Before she launched Lawless Beauty in 2017, she was a certified holistic health coach, yoga instructor and founder of Suja cold-pressed juices. Fill-out this form to learn about the perks you get when you’re chosen as Leela & Lavender ambassador. The long wear liner has a super fine, marker-esque tip to make it easy to draw bold lines with the pitch black, quick drying ink. Vice President-elect Kamala Harris is on the February cover of Vogue, but many are taking issue with the photograph. MAC and 10 beauty influencers Cosmetics brand MAC is no stranger to collaborating with influencers. It’s a way to increase sales, gain exposure, and capture a new audience of customers. Brands are looking for more product exposure by hiring influencers in the beauty & fashion industry. Brands Looking for Influencers Beauty and Fashion Brands Looking for Influencers. An instant classic, it lives up to its name by erasing the signs of jet lag, including dullness, dryness and uneven texture. How does this TikTok camera hack compare to professional filters? Founded way back in 1909, the brand is known as a drugstore staple. Power couple Robert and Christina are US-based fashion influencers with a lifestyle blog and 430k Instagram followers. Work with Innovative Fashion, Beauty & Lifestyle Brands. Parents may struggle to explain the attack on the U.S. Capitol. You probably know Tina Craig better as Bagsnob. Connect with brands looking for influencers. Mirsalehi launched Gisou in 2015 and her top seller, the Honey Infused Hair oil, is based on her mother’s concoction. Cassy Woodley is a pro when it comes to doing her hair while she travels. The brand launched in 2018 and through Tati’s own platform, including her YouTube channel that averages 30 million views per month, the brand successfully saw one million people shopping on the website in … There are nine matte shades and six shimmer shades, which have pearlescent pigments for extra sparkle. Mirsalehi’s mother is a hairstylist and used bees’ signature ingredients to make her own hair products. The combination of universal warm and cool tones covers the bases for every skin tone. Doctor is using hair lice medication to treat COVID-19 patients. Creating content for both L’Oreal’s website and social channels as well as their own, the campaign has allowed the brand to capitalise on the influencers’ combined reach of 5.5m. The line was brought into the world with a single produce—their Jet Lag Mask—and it remains their hero product to this day. For Annie Lawless, beauty truly goes more than skin deep. The pretty, sheer red shade works on every skin tone and has buildable cover that won’t budge. Lysol kills 99.9 percent of germs and bacteria on household surfaces. Its list of uses is long: It’s an overnight hair treatment, pre-styler and finisher, to name a few. Created by the famous Kardashian sibling, Kylie Cosmetics is unique in that the vast majority of its marketing campaign relied on Kylie’s celebrity, and the subsequent social media buzz. We help you to grow business through social media. Join our free community to get access to the latest news and resources, engage with influencers, and secure collaborations with top brands. "Throwing the kitchen sink at patients with medications and supplements is dangerous,” one expert tells Yahoo Life. Join thousands of Influencers & Bloggers receiving weekly opportunities for free products, paid posts, discounts & more. Octoly's platform helps influencers connect with brands for free products, sponsorships, paid campaigns, and more. With multiple benefits and free bundles, beauty brands offer an easy extra income… and lots of fun for influencers who enjoy playing around with beauty essentials. That’s especially true of her newest launch, Make Me Blush Velvet Blush. She cornered the fledging influencer landscape when she started blogging all about bags back in 2005. The talc-free, soft pressed powder formula feels like silk on the skin and blends into a beautiful flush that looks natural. The beauty industry is not just run by big companies nowadays, YouTube and Instagram beauty influencers are creating their brands and boosting brands their own social media channels. Businesses are missing out on opportunities to connect and communicate. We’ve all heard about the many beauty perks of honey, which is packed with antioxidants, vitamins and minerals, but there’s also propolis, which bees use to build their hives, a natural preservative that strengthens and protects hair from heat damage. A legend of industry standard, MAC is a professional brand turned beauty guru favorite. Contact us. From the following of one influencer alone, they were able to sell 25k units in under a half hour. First there was YouTube. In fact, d id you know influencers account for up to 90% of Instagram engagement for cosmetics brands? See the top 503 Beauty Brands influencers. Beauty brands especially are beginning to take on the new route of influencer marketing, and already, they are seeing the payoffs. Receive a 40% off discount in exchange for high-quality pictures. Collecting our favorites from personalized haircare products to makeup brush sets, here are 5 beauty brands looking for influencers! Then they gave $1,000 to helpful grocery store workers, Stock up on KN95s: These FDA-approved masks are just $2 a pop at Amazon, Here’s how 'SoHo Karen' — who dissed Gayle King before her arrest in California — defended her actions: 'I'm Puerto Rican. The clean cosmetics line is all about embracing the safest formulas that still deliver quality and color payoff. "These minds are not just for math equations — we have to teach them how to be critical thinkers of their society," says one teacher. 0+ Certified influencers in our community 0+ Other peers say that's 'prejudicial. The 35-year-old is taking a different approach to losing the baby weight after her third child. TooFaced partners with beauty bloggers and re-posts the content generated by these digital influencers. For this sector alone, Influencers were the largest contributor when it came to driving buzz and MIV® for brands, with 55% of the value coming from them (compared to approximately 17 & 23% in fashion & luxury respectively). Known for the cool-kid vibes of their packaging and their on-trend shade offerings, the brand boasts 1.1 million followers on Instagram. Some parts of this page is not supported on your current browser version. These are all the FDA-authorized KN95 face masks in stock at Amazon right now, Jodie Turner-Smith says childbirth is 'goddess-level s***', Ciara is ‘loving’ her postpartum body after losing 28 pounds: ‘I’m embracing every step’, Why Leva Bonaparte had no problem calling out Kathryn Dennis on 'Southern Charm': 'I'm actually being her friend', Rocky Barnes shares her quarantine favorites, Lysol wipes, spray and hand sanitizer are somehow in stock at Amazon. 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