Skip to content. Social media is an inherently casual space and while you are free to do as you please on your profile an influencer may want to follow certain rules if they're aiming to monetize their audience. Now as the year starts to draw close to an end, we countdown and celebrate the top South African Fashion Influencers of 2019. While brands do regularly contact infleuncers these are few and far between and if you want to have a steady stream of work you'll need to start networking. Your expertise of course. Have you ever used influencer marketing or are you an aspiring social media influencer? Celebrity influencers can demand even more than that. The Intellifluence community is built of more than 98,000 influencers. 2. Leverage your professional network, and get hired. You have to be … There are quite a few local experts who have now made a name for themselves online. The agency was founded by Ryan McFadyen and Jason Stewart, who were nominated by Fast Company Magazine as being among the 50 most creative business leaders within South Africa in 2016. You're probably wondering how do I get brands to take note of little old me? Your personal brand is your selling point, so make sure you know exactly what that is and figure out how to communicate it in the simplest way possible. SCOPE manages quality talent who they believe are among the top social content creators in South Africa. 6Degrees make use of proprietary technology and predictive analytics for the initial discovery phase. These include Suzuki, Philips, Gumtree, Doritos, African Bank, and Nandos. Have You Heard Marketing was recognized by Fast Company Magazine Global in 2015 as one of South Africa’s 10 most innovative companies. Have You Heard Marketing believes they have unlimited access to an unrivaled network of influencers. Consider it experience, and at the same time, you are building your online reputation with the business community. The SALT filters this data to ensure that the influencers: They ensure that their clients get to choose individuals that fit the brand’s personal identity. Share your experience with us in the comments, Do you need someone to help you promote your brand to their followers? They have expanded offshore and now also have a presence in the UAE and UK, as well as their South African home base. They don’t try to be all things to all brands. First, you'll need to find brands you would want to work with and that your audience would value and react to hearing about. An industry best practice to craft a unique pitch for every opportunity you’re applying for, don't just blast out a mass email and hope you will get a response. Celebrity influencers can demand even more than that. But without them, the dish is incomplete. Make your introductions and make it easy for anyone to jump into the convo and know exactly who you are. have a need to contribute and be recognized. There are indeed ways of making it work, where all parties benefit from working together. Approaching brands of course. They create engagement and bottom line results about their clients using influencer marketing, including word of mouth conversations, social media engagement and networking outreach. Maybe create a possible example of a campaign pitch and how it will work along with any support you may need and how the campaign will impact a brand's online reputation. They won’t activate any influencers before they’ve been thoroughly vetted by the living, breathing, members of 6Degrees Agency. HaveYouHeard co-founder and Head of Strategy, Ryan McFadyen, says the best word to describe the state of influencer marketing in South Africa is ‘fledgling’. But they see technology as only a starting point. Laura Danielz. 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